OVERRIDE
01 / STUDIOAI-NATIVE PRODUCTION · LUXURY FASHION & BEAUTYCONCEPT WORK, AND CLIENT AI TESTS WHERE MARKED

OVERRIDE IS AN AI-NATIVE PRODUCTION STUDIO IN NEW YORK FOR LUXURY FASHION AND BEAUTY BRANDS.

IT FINDS THE PHASES OF A PRODUCTION WHERE AI GIVES BETTER ECONOMICS WITH NO VISIBLE COMPROMISE, AND BUILDS THE WORKFLOW FOR EACH ONE.
EVERY ENGAGEMENT IS SUPERVISED BY THE TEAM THAT PRODUCES CAMPAIGN WORK AT SLATE STUDIOS.

Alaia concept
ALAIA CONCEPT
02 / SERVICES

SERVICES

  1. 01

    GHOST MANNEQUIN CONVERSION

    Oscar De La Renta Client Ai Test
    OSCAR DE LA RENTA CLIENT AI TEST
  2. 02

    AI-ASSISTED RETOUCHING

    Lancome Concept
    LANCOME CONCEPT
  3. 03

    CATALOG-SCALE CONTENT GENERATION

    Massimo Dutti Concept
    MASSIMO DUTTI CONCEPT
  4. 04

    GENERATIVE MOTIONFOR SOCIAL, PAID AND BRAND FILM

    ALO CONCEPT
03 / PROCESS

BRIEF TO DELIVERY

  1. 01

    BRIEF

    THE PHASES OF THE PRODUCTION WHERE AI GIVES BETTER ECONOMICS WITH NO VISIBLE COMPROMISE ARE FOUND FIRST.

  2. 02

    GENERATION

    A WORKFLOW IS BUILT FOR EACH ONE: GHOST MANNEQUIN CONVERSION, CATALOG-SCALE CONTENT GENERATION, GENERATIVE MOTION.

  3. 03

    RETOUCH

    AI-ASSISTED RETOUCHING, WITH POST AND FINISHING BY ALIGN RETOUCH.

  4. 04

    DELIVERY

    THE SAME FINAL OUTPUT, FOR CAMPAIGN, E-COMMERCE AND PAID SOCIAL.

04 / CLIENT AI TESTS

CLIENT AI TESTS

BEFORE · ON MODELAFTER · GHOST MANNEQUIN
After: the tee as a ghost mannequin image, made by AI Before: the tee on model

ATM CLIENT AI TEST

ON MODEL TO GHOST MANNEQUIN

AI GENERATED BY NANO BANANA.
THE GARMENT IS THE SAME ONE IN BOTH FRAMES: THE MODEL IS TAKEN OUT AND THE FORM OF THE TEE IS KEPT.
DRAG ACROSS THE PICTURE.

OSCAR DE LA RENTA CLIENT AI TEST.
FOUR GARMENTS, EACH FROM ONE ON-MODEL PHOTOGRAPH TO A GHOST MANNEQUIN IMAGE.

INPUT · ON MODELHydrangea Faille Midi Skirt, on model
AI OUTPUT · GHOST MANNEQUINHydrangea Faille Midi Skirt, ghost mannequin made by AI from the on-model photograph
SKU 01HYDRANGEA FAILLE MIDI SKIRTOSCAR DE LA RENTA CLIENT AI TEST
INPUT · ON MODELFeather-Trimmed One-Shoulder Caftan, on model
AI OUTPUT · GHOST MANNEQUINFeather-Trimmed One-Shoulder Caftan, ghost mannequin made by AI from the on-model photograph
SKU 02FEATHER-TRIMMED ONE-SHOULDER CAFTANOSCAR DE LA RENTA CLIENT AI TEST
INPUT · ON MODELGold Leaf Embroidered Faille Gown, on model
AI OUTPUT · GHOST MANNEQUINGold Leaf Embroidered Faille Gown, ghost mannequin made by AI from the on-model photograph
SKU 03GOLD LEAF EMBROIDERED FAILLE GOWNOSCAR DE LA RENTA CLIENT AI TEST
INPUT · ON MODELCyclamen Belt Tweed Jacket, on model
AI OUTPUT · GHOST MANNEQUINCyclamen Belt Tweed Jacket, ghost mannequin made by AI from the on-model photograph
SKU 04CYCLAMEN BELT TWEED JACKETOSCAR DE LA RENTA CLIENT AI TEST
05 / AT CATALOG SCALE

WHAT THE SHOOT COSTS

A BRAND PRODUCING 150 SKUS A SEASON CAN TAKE A $25,000 SHOOT TO UNDER $5,000,
WITH THE SAME FINAL OUTPUT.

A TRADITIONAL SHOOT FOR 150 SKUS
$25,000
WITH OVERRIDE
UNDER $5,000
THE DIFFERENCE, AT LEAST
$20,000

ILLUSTRATIVE. NOT A QUOTE. THE ONLY FIGURES ON FILE ARE ONE EXAMPLE: 150 SKUS A SEASON, A $25,000 SHOOT TAKEN TO UNDER $5,000.

06 / PILOT

BOOK A PILOT

A BRAND TESTING AI ON ITS E-COMMERCE CATALOG CAN START WITH OVERRIDE AS A STANDALONE ENGAGEMENT.
SEND THE SKU COUNT OR THE BRIEF.

THE SKU COUNT, THE BRIEF, OR BOTH

THE REQUEST OPENS IN YOUR EMAIL, WRITTEN OUT AND ADDRESSED TO INFO@OVERRIDE-STUDIO.COM.

07 / CONTACT

CONTACT

INFO@OVERRIDE-STUDIO.COM

CLIENTSLUXURY FASHION, BEAUTY AND ACCESSORIES BRANDS IN NEW YORK AND PARIS
CAMPAIGN, E-COMMERCE AND PAID SOCIAL

STUDIOA DIVISION OF SLATE STUDIOS, PART OF SIGNAL GROUP
POST AND FINISHING BY ALIGN RETOUCH

WHEREBASED IN NEW YORK · AVAILABLE FOR INTERNATIONAL COMMISSIONS